As part of the $670 million Pacific Fair redevelopment, Versatile Structures were contracted by Scentre Group to deliver the design and construction of the steel and fabric for two custom architectural structures. To meet the aims of the master site plan, Versatile Structures needed to balance the architectural requirements with a strict deadline and budget.
Pacific Fair is a major shopping centre in Broadbeach Waters on the Gold Coast, Queensland, Australia. It was Queensland's largest regional shopping centre until 2006.
Pacific Fair opened in 1977 on what was swampland with 96 specialty stores and two anchor tenants. When built, it surpassed the now-demolished Sundale Shopping Centre in Southport as the Gold Coast's largest shopping mall.
Pacific Fair's original 17ha site featured a themed, outdoor design, including mock-Tudor buildings and European thoroughfares, Asian villages with ponds, and a French Quarter. In 1992, a four-level Myer store opened in the Arcade. Since then, Pacific Fair has undergone numerous expansions and has grown to have more than 400 specialty stores and four anchor tenants.
Versatile Structures were also tasked with ensuring the structures enhanced the customer experience and suited the new centre’s unique feel. Versatile Structure’s extensive engineering and installation experience allowed them to fabricate and install arbours that satisfied the distinctive architectural design brief and specifications, within time and budget constraints.