KFC umbrellas installed by Versatile Structures

Custom umbrellas: Enhancing outdoor spaces for commercial cafes

 Jamie Howard      In

Commercial cafe umbrellas have become an essential addition to outdoor spaces, providing shade, protection, and a touch of elegance. In bustling cities like Brisbane and the Gold Coast, where the climate is often sunny and warm, custom umbrellas offer a versatile solution for businesses looking to create comfortable and inviting environments. In this article, we will explore the benefits and possibilities of using custom umbrellas in commercial cafes, focusing on the vibrant cities of Brisbane and the Gold Coast.

Commercial Cafe Umbrellas: An Introduction

Commercial cafe umbrellas are specially designed to withstand the demands of outdoor environments while providing a comfortable seating area for customers. These umbrellas are available in a wide range of sizes, styles, and materials, allowing business owners to choose options that best suit their brand image and outdoor space requirements.

Protection from the Elements

Brisbane and the Gold Coast are known for their sunny climates, but it’s essential to provide customers with protection from the sun’s harmful rays. Custom umbrellas offer an effective solution by providing shade, reducing UV exposure, and keeping outdoor areas cooler during hot summer months. Additionally, they offer protection from unexpected rain showers, ensuring customers can still enjoy their meals or drinks outdoors even in inclement weather.

Branding Opportunities

Custom umbrellas provide an excellent opportunity for businesses to reinforce their brand image. By adding logos, colours, or patterns to the umbrellas, commercial cafes can create a visually appealing outdoor space that aligns with their brand identity. This branding not only enhances the overall aesthetic but also increases visibility and promotes brand recognition among customers.

Versatile Design Options

When it comes to commercial cafe umbrellas, versatility is key. Business owners can choose from a variety of design options, such as cantilever umbrellas, market umbrellas, or giant umbrellas, depending on their specific needs. Cantilever umbrellas, for example, provide flexibility in positioning and are ideal for covering larger areas, while market umbrellas offer a classic and timeless appeal. Giant umbrellas, on the other hand, are perfect for creating a grand statement and providing extensive coverage.

Embracing Outdoor Dining Culture

Brisbane and the Gold Coast have a thriving outdoor dining culture, with cafes and restaurants often spilling out onto sidewalks, courtyards, and rooftops. Custom umbrellas play a crucial role in transforming these outdoor spaces into comfortable and enjoyable dining areas, allowing businesses to capitalize on the region’s love for alfresco dining.

Weather Adaptability

The weather in Brisbane and the Gold Coast can be unpredictable at times, with sudden rain showers or scorching heatwaves. Custom umbrellas equipped with features like tilt mechanisms or wind-resistant designs ensure that commercial cafes can quickly adapt to changing weather conditions without disrupting the outdoor dining experience.

Increasing Revenue Potential

By incorporating custom umbrellas into their outdoor spaces, commercial cafes can increase their revenue potential. The addition of comfortable seating areas with shade and protection encourages customers to spend more time at the establishment, boosting sales and enhancing the overall customer experience.


Custom umbrellas offer commercial cafes in Brisbane and the Gold Coast a wide range of benefits, from providing shade and protection to enhancing branding and revenue potential. These versatile structures create inviting outdoor spaces, allowing businesses to capitalize on the region’s love for outdoor dining and socializing. By investing in custom umbrellas, commercial cafes can create memorable experiences for their customers, ensuring they keep coming back for more while enjoying the beauty of the Australian outdoors.


  • Versatile Structures Headshots

    Jamie Howard - Director

    Co-founder and Director Jamie has been hands-on in the shade and steel industry since leaving school. With over 15 years’ experience in shade, membrane and steel projects, Jamie is excited about the design opportunities shade structures offer in the commercial and industrial sectors. Jamie’s extensive design skills give him a competitive edge in situations with technical design complexity. He has won two personal industry awards for his designs, alongside many company-won awards.